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Digital Marketing Strategy for Advancing Innovation in Dermatology

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About the Company

Advancing Innovation in Dermatology (AID) is a non-profit organization committed to catalyzing the development of new solutions that can significantly improve skin health. Through multiple initiatives, activities, and actions, AID provides support, resources, and a nexus for individuals and organizations who are effecting change in dermatology by creating the next generation of innovative and impactful products.

Website: https://www.advancing-derm.org/

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Project Description

We provided digital marketing strategy and support to Advancing Innovation in Dermatology. This included organic and paid social engagement, reviewing existing analytics data, including conversion events and goals, and technical SEO audits.

A dermatologist doing a procedure on a patient.
A dermatologist checking a patient's skin with a magnifying glass.